Joe Gagnon
“The body is the first boardroom.”
An ultra-endurance athlete and six-time CEO, Joe guides high performers to inhabit their edge—physically, mentally, and soul-deep.
I am driven by a straightforward mission: helping people realize they are capable of far more than they think.
I am an entrepreneur, ultra-endurance athlete, and author committed to pushing the outer limits of human potential in business, sport, and personal growth. From the Bronx to the boardroom to Badwater, my journey has been shaped by grit, grace, resilience, and a steadfast belief in intentional living. I’ve run six marathons on six continents in six days, completed the Badwater 135 through Death Valley, and rebuilt my life after burnout in my thirties. These weren’t stunts; they were living experiments in resilience, energy, and focus, demonstrating what intentional living demands and offers.
Professionally, I’ve served as a six-time CEO, guiding early-stage companies through disruption and growth. Today, as co-founder and CEO of Raynmaker, I’m building the first AI-native sales platform for small businesses that unites my passion for technology, leadership, and human connection.
This summer, I published my book, Living Intentionally: How intentionality enables success, fulfillment, and growth, to formalize the framework that has guided me through every finish line and boardroom challenge: purpose as the foundation, intentional choices as the path, and integrity as the compass.
For me, intentional living is not just a theory; it is a practice. It involves the discipline of aligning energy, focus, and resilience with what matters most. This is the practice I live, teach, and share so others can create extraordinary results in their own lives.
- Keynote speaker on AI, leadership, and peak performance
- Advisor to startups and growth-stage companies ready to scale
- Featured in The Wall Street Journal, NY Times, CNBC, and The History Channel
I help ambitious leaders and teams embrace discomfort, elevate performance, and live intentionally by design, not by default.
The GR3 Difference
We are not consultants. We are partners in your evolution.
Every engagement is custom-designed, grounded in two decades
of proven results at the highest level.
No formulas. No off-the-shelf playbooks.
Only what works—for you.
The Not-So-Secret, Secret Sauce of Customer Service
Let's delve into a critical component for any business: customer service. It's a decisive factor that can either ensure customer loyalty or drive them away. In today's fast-paced environment, consumers have little patience for long waits, complex phone menus, arduous return processes, or communication barriers.
So, how do you create a loyal customer base? By delivering an experience that is straightforward, efficient, and enjoyable. Achieve this, and your customers will not only return, but they'll also become advocates for your brand.
Now, let’s explore the essential elements of exemplary customer service. First, understand what you, as a business leader, want to achieve. With your role as the visionary, it's imperative to have a clear plan that includes your approach to customer interaction. Consider these primary goals:
Simplify the customer interaction process. Implement user-friendly websites, offer discounts, and utilize kiosks that are easy to operate. Embrace emerging AI technologies to streamline processes and personalize experiences, ensuring each interaction is seamless.
Ensure every customer feels valued with each transaction. Your team should be knowledgeable, approachable, and patient. Customers should perceive value beyond the price of products, extending to their overall experience with your brand.
Shift your mindset from "Can I afford this?" to "Can I afford not to do this?" It's crucial to prioritize customer satisfaction over mere cost considerations. Utilize AI not only for automation but also for anticipating customer needs and solving issues proactively.
With these objectives in mind, integrate the following strategies to elevate your customer service standards:
Communicate your customer service vision clearly to your staff.
Align incentives and bonuses with customer service performance.
Monitor the service levels provided by your team.
Recognize when to adhere to company policies and when to accommodate customer requests.
Maintain a continuous focus on your goals.
This framework should assist you in developing a robust customer service strategy. If you need further guidance or resources, please feel free to reach out. I'm equipped with the tools and insights to help you define exemplary customer service, enhanced by the capabilities of AI.
Let's work together to make superior customer service the cornerstone of your business success.
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Ready to Begin?
We work with a select handful of private clients and teams each year.
If you sense it’s time for your next leap, we invite you to request a private conversation.
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